Among the countless stick baits on the market, the HP Stick was designed to deliver everything anglers expect from a stick worm, with a strong focus on ease of use and real-world fishability.
Built for precise presentations, the HP Stick allows anglers to accurately target key structure and let the bait do the work on the fall. While the concept is simple, the HP Stick refines the fundamentals of soft-plastic fishing into a stress-free, highly effective package.
One of the most critical factors in getting the best action from a stick worm is rigging the hook perfectly straight without bending the body. To make this easy, the HP Stick features a clearly defined center line and an extended slit design that helps conceal the hook point while maintaining excellent hook-up performance. When rigged straight, the bait delivers a clean, high-response darting action on a weightless setup and falls naturally with a smooth, straight descent. Even when fished on a light Texas rig, it avoids an unnatural spinning fall, allowing bass to strike with confidence.
The body is designed with complete top-to-bottom and side-to-side symmetry. Even after repeated use, when hook-holding power begins to weaken or the slit becomes worn, anglers can simply rotate the bait and continue fishing with the same fresh-bait performance.
The HP Stick combines long-casting capability and durability with a supple, lively material that provides both weight and natural movement. Its balanced design makes it highly versatile, excelling on weightless rigs, wacky rigs with finesse hooks, jig heads, and many other presentations. The result is a bait that is easy to fish and consistently catches bass.
Traditional in concept yet refined in every detail for maximum angler convenience, the HP Stick represents the essence of stick bait performance and the fundamentals of soft-plastic fishing.

3in Model Features
Designed around the use of #1 and #1/0 offset hooks, the 3-inch HP Stick measures 3 inches in length and weighs approximately 5g (0.18 oz).
It can be fished comfortably on bait finesse tackle with 10 lb test line, as well as on L- to ML-power spinning rods with around 4 lb test line. The streamlined, appendage-free body delivers excellent casting distance and superior skipping performance, allowing anglers to stay back from their targets while still making accurate presentations into hard-to-reach cover.